Luxury Swimming Pool Design & Installation
Based in St. Louis, Missouri, NYA Pool Girl is a leading luxury swimming pool designer known for transforming ordinary outdoor spaces into breathtaking custom inground pool retreats. With a signature focus on modern pool architecture, knife-edge design, and elegant outdoor living, NYA delivers bespoke swimming pools that reflect sophistication, creativity, and lifestyle-driven design.
As a trusted name in high-end inground pool construction and outdoor living design, NYA Pool Girl brings a curated, design-forward approach to each project—crafting resort-style backyards that offer a lifetime of unforgettable moments for you and your family.
From mosaic-tiled spas to champagne-worthy poolside spaces, NYA Pool Girl redefines what it means to live Not Your Average—one luxury backyard at a time.
luxury swimming pool designer &
co-owner of oasis pools
Nicole Newkirk
meet Nicole, an acclaimed luxury swimming pool designer and co-owner of Oasis Pools—a premier design/build pool company in St. Louis, Missouri—has spent over a decade breaking boundaries in the traditionally male-dominated world of high-end pool construction. Her visionary custom inground pool designs have earned national recognition, featured in elite print and digital publications, and led to her prestigious selection as one of Pool Nation’s Top 25 Pool Builders.
Fueled by her passion for outdoor living, modern architecture, and luxury lifestyle design, Nicole created Not Your Average Life as an exclusive platform to celebrate the beauty, functionality, and emotion that bespoke swimming pools bring to life.
Through curated VIP experiences, virtual pool tours, and behind-the-scenes access to the industry’s most stunning projects, she invites you to discover how custom swimming pools are not just a luxury—but a necessity for living an extraordinary, elevated life.
Our Mission
At Not Your Average Life, our mission is to inspire and elevate the modern luxury lifestyle through immersive poolside experiences, exclusive outdoor design insights, and custom resort-style living.
Led by NYA Pool Girl, we deliver VIP access to luxury swimming pool tours, virtual pool parties, and elite resort day passes—bringing the essence of high-end living directly to your screen and backyard.
From designer outdoor décor tips to curated hotel-style escapes and mosaic-tile spa reveals, every moment is tailored for those who live boldly, beautifully, and Not Your Average. Ever.
💫 Join the NYA Era—your all-access pass to sophistication, poolside style, and aspirational living that captivates, connects, and creates a lifestyle.
Dive into the extraordinary.
Live the Not Your Average Life.
Oasis Pools
St Louis, Missouri
“Having professional pictures from Jimi Smith Photography and his team has helped tremendously with closing sales. Great photos are priceless to have to help show customers your portfolio and examples of your work.”