About NYA Pool Girl

Founder and CEO

Nicole Newkirk

An esteemed co-owner of a leading design/build swimming pool company based in the Midwest, has proudly navigated and excelled in the male-dominated industry for over a decade. Her visionary designs have garnered widespread acclaim, gracing the pages of prestigious printed and online publications, and earning her the distinguished title of being one of the Pool Nation’s Top 25 Pool Builders in 2022. With an unwavering affinity for luxury and an unparalleled eye for detail, Nicole passionately created this platform to share her boundless enthusiasm for swimming pools. Through this exclusive platform, she aims to provide the industry with a VIP experience, showcasing the undeniable truth that swimming pools are an essential ingredient for living an extraordinary life.

Our Mission

Discover an extraordinary gateway to the NYA (not your average) lifestyle, where you’ll embark on captivating journeys exploring the most remarkable swimming pools and outdoor living spaces alongside the esteemed NYA Pool Girl, your personal tour guide. Immerse yourself in virtual VIP pool parties, relish in exclusive pool day passes at opulent hotels and resorts, uncover coveted decorating and designing tips, and delve into a treasure trove of unique NYA news and experiences unavailable anywhere else. This unparalleled platform is dedicated to entertaining, while providing VIP experiences, insider NYA tips, and invaluable advice to elevate your lifestyle to the pinnacle of elite luxury.

What Our Clients Say




“Having professional pictures from Jimi Smith Photography and his team has helped tremendously with closing sales. Great photos are priceless to have to help show customers your portfolio and examples of your work.”